A new discount shop which has opened in Swaffham has been warmly welcomed by customers, says assistant manager Jo Clayton.
Thing-Me-Bobs opened on a site formerly occupied by Stead & Simpson and already has seen plenty of customers through the doors.
“It’s going brilliantly,” says Jo. “Customers are telling us they’re so glad we’ve come here. They love the variety of stock we carry and the very low prices.
“Tesco opened the same day as us and have similar products, but at higher prices. A lot of folk in market towns like this don’t want to have drive out to shop when they can walk up the high street for pretty much the same things.”
Jo, manager Aaron Daniels and their staff of five are run off their feet at the moment. “Customers are asking us to stock specific items and we are working hard to meet their needs,” she says.
Swaffham’s Thing-Me-Bobs outlet is the first to open since the 11-shop strong chain was acquired by Norwich-based QD Stores Group in January last year. The 1,700 sq ft shop opened for business after a month-long refurbishment.
It sells thousands of lines which include groceries, clothing and pet and garden products at discounted prices and uses a 200,000 sq ft distribution facility at Snetterton.
Operations director David Haycox said: “Shoppers like our value for money, range, and locations. Consumer demand for a wide range of products at low cost in town centre streets remains strong in market towns and we welcome the opportunity to take on more units like Swaffham from landlords with currently unoccupied retail space.”
Norwich-based QD operates 48 sites under its QD Stores, Cherry Lane Garden Centres, Thing-Me-Bobs and Lathams store brands as well as its online site www.qdstores.co.uk launched earlier this year.