Dozens of West Norfolk business leaders will be attending a conference in Lynn today in a bid to boost the town’s international trade links.
The inaugural Hanse Business Convention is taking place in the town’s Hanse House and will bring together companies, business representatives and political representatives from across Europe.
And West Norfolk Council leader Nick Daubney, the modern Hanseatic League’s English commissioner, yesterday said he had been pleased by the business community’s response so far.
He said: “It’s been very good. It’s the first of its kind and we have had pre-registrations from about 80 West Norfolk businesses, which I’m very pleased with. I think it is very encouraging.”
The convention offers one to one advice sessions, as well as workshops and an advice hub offering information on how to access UK and European funding for business expansion.
Representatives from Germany, France, Estonia and Russia will also be at the event and keynote speakers will include Dr Andreas Prothmann, head of the economic department at the German Embassy in London.
Other speakers are UK business ambassador Dr Hermann Hauser and policy advisor Simon Anholt.
And Mr Daubney said: “I hope this weiill be the start of thriving business relationships which take advantage of our heritage to build our future.”
The conference also precedes Lynn’s Hanse Festival, which will take place throughout this weekend.
A host of events will be taking place around the town tomorrow and on Sunday as part of the celebrations.
And one of the centrepieces of the festival, a 14th century-style Hanseatic ship called the Kamper Kogge, arrived in Lynn yesterday to take its place on the South Quay for the weekend’s festivities.