Healthy High Streets scheme coming to King’s Lynn
The campaign aim to increase footfall by 10 per cent, reduce the number of vacant properties by 20 per cent and stimulate the creation of news jobs over three years.
Among the famous names backing the campaign are Wilko, Boots UK, EE, Exterion Media, Greggs, Marks & Spencer and Santander.
The programme launched in June 2014 and Lynn is one of 33 new High Streets selected.
It will receive a bespoke package of support, including access to skills and expertise, and dedicated High Street Champions from supporting businesses who will work together with the local partnership team, council and other partners to devise an action plan to address the specific challenges facing the town.
The impact results for the three-year programme will be announced in July 2017. Over the last year of the programme, it has brought resources worth £17 million from its corporate partners into 67 high streets.
Darren Taylor, King’s Lynn Town Centre Partnership chairman, said: “The partnership is delighted that our town has been chosen as a member of the Healthy High Street programme, joining towns and cities the length and breadth of the country.
“This is a great example of engaging, partnership cooperation and the expertise and support it will bring can only help businesses in the town centre.
“Along with the programme of events happening this summer and the proposed Business Improvement District later this year, these are exciting times for the town centre.”
Robin Foale, managing director, Santander Universities UK, and chair of Healthy High Streets, said “Congratulations to King’s Lynn on being chosen to be part of the programme. This is a great opportunity to work with the business partners and the High Street Champions to transform your town and create a thriving, vibrant centre for the community.”
Business in the Community’s Peter Donohoe said: “One of the most powerful ways for business to make an impact in communities is by creating high streets that are vibrant places to live, work and do business.
“It has been heartening to see first-hand the practical difference that collaborative, business-led action can make on UK high streets over these past two years. While there is much to be proud of about our Healthy High UK’s biggest brands.”