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McDonalds franchise manager Martin Cuthbert with some of the West Lynn staff. From left: Amanda Buzzard, Martin Cuthbert, Sam Hollinshead and Paul Hilton. ANL-140318-122207001

McDonalds franchise manager Martin Cuthbert with some of the West Lynn staff. From left: Amanda Buzzard, Martin Cuthbert, Sam Hollinshead and Paul Hilton. ANL-140318-122207001

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McDonald’s burger restaurant at Campbell’s Meadow Retail Park in Lynn is undergoing a digital transformation.

The investment from franchisee Martin Cuthbert is the biggest made in the restaurant.

McDonald's PNL-151120-120523001

McDonald's PNL-151120-120523001

And when the restaurant opens in a couple of weeks time, it will be blazing something of a trail for the changes being made will soon bein to appear in other McDonald’s acroos the UK.

Digital innovation is at the heart of the transformation.

The big changes focus on providing customers with more choice as to how they order and pay, adapting how the food is prepared and served and offering new technological features to create an environment that is more enjoyable.

Self-order kiosks will allow diners to browse the entire menu and check out the nutritional information of each meal at the same time.

Once customers have completed their order, they pay by card or contactless, and go straight to a designated area to pick up their order.

In the kitchens, new lay-outs and increased technology means food will be made specially to order for customers, with every burger and wrap being freshly prepared.

Free to use tablets have been installed at some tables for customers who want to check their emails or play the latest games.

The restaurant redesigns will also include a striking new décor to create an enjoyable space for everyone to enjoy.

Mr Cuthbert owns nine McDonald’s, including the one at Campbells Meadow. His restaurants employ some 850 people.

He said: “We’re thrilled with the transformation because we’re committed to offering our customers’ more choice and fast service.

“Technology has a huge role to play in all walks of life, including our customers’ eating out experience, so the new tech we’ve introduced recognises the way people live their lives today.

“The response to the changes from my team has been very positive and they are enjoying the new ways of working.

“To ensure we continue to create an outstanding customer experience, I am also continuing to invest in my people through our industry-leading training programmes.”