KING’S LYNN: Firm in Keep Trade Local plea
A Lynn insurer is launching a campaign to urge shoppers to keep their trade in the town in an effort to help businesses through the tough economic climate.
Fentons, of St James Street, are encouraging shops to display their “Keep Trade Local” stickers in their premises in order to persuade consumers to support small firms.
The campaign was inspired by new figures from the British Retail Consortium, which suggested that more than 10 per cent of shops nationally are currently standing empty.
And Fentons’ managing director David Mummery said: “The purpose of this campaign is to urge customers to continue to support their local independent shops and tradesmen, which are the heartbeat of the community.
“The message is simple – if we don’t use our local businesses, we will lose them.
“We are one of those local firms and, by working together we can turn this alarming trend around.”
The company says that more than 80 per cent of its clients trade in Lynn or the surrounding areas.
And managers hope that smaller firms in the borough will be encouraged to work more closely together by the initiative.
The plan has also been supported by the national group which represents smaller companies.
Mike Jessop, national policy chair for the Federation of Small Businesses, said: “Small businesses constantly face increasing competition from supermarkets and out of town developments.
“We need local authorities to prioritise and support more of their own local businesses, and for initiatives like this to work.”
Anyone interested in taking part in the campaign, or who would like to display the stickers, should visit the Fentons office in St James Street or phone 01553 760005 for more details.
What do you think? Should more be being done to help small businesses in West Norfolk? Email your views to firstname.lastname@example.org.
Alternatively, you can write to us at Limes House, Purfleet Street, King’s Lynn, PE30 1HL.
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Friday 24 May 2013
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