Major funding of nearly £200,000 will help more people throughout West Norfolk get into sport.
The cash has been awarded to King’s Lynn Community Football to provide opportunities for more local people through its Activating Communities Team (ACT). There is £174,260 of National Lottery funding from Sport England’s Community Sport Activation Fund and £23,700 partner funding from the West Norfolk Partnership, West Norfolk Council and the Lawn Tennis Association.
King’s Lynn Community Football is among 88 projects to receive a share of £15 million of funding to support grassroots sport activity across the country.
Cllr David Pope of West Norfolk council said: “This is a significant amount of funding which will really make a difference. Providing easy access to sporting activities, particularly at a grass roots level, can help individuals establish a healthy, active lifestyle and can open up opportunities that might not otherwise be available. This is really excellent news for West Norfolk.”
The ACT project will focus on communities living in areas of deprivation across the borough including North Lynn, South and West Lynn, Fairstead, Gaywood, St Margaret’s with St Nicholas area, Upwell and Delph along with communities living in Walpole and Walton and the Spellowfield area.
The grant will be used to create new initiatives and develop existing programmes offering deprived communities within the borough affordable and accessible sporting opportunities.
Dan Buhlemann, community development manager for King’s Lynn Community Football said: “We are absolutely delighted to receive funding from the Community Sport Activation Fund. The money will allow communities living in some of the rural and deprived areas across King’s Lynn & West Norfolk to access and try a variety of sports and activities. We are excited about the opportunities that local people will benefit from over the next three years”
Ian Burbidge, Policy & Partnerships Manager for the West Norfolk Partnership said: “The investment by Sport England is fantastic news and the ACT programme is an innovative, exciting opportunity for people in deprived areas to access a range of activities where they would not have done so before. The project does not simply focus on the towns but also reaches into more rural areas where traditionally access to these types of opportunities is much more limited.”
Designed in response to local demand, the Community Sport Activation Fund allows local authorities, charities and other organisations to apply for funding for innovative projects that will get more people playing sport.
Mike Diaper, Sport England Director of Community Sport, said: “It’s great to be working with innovative projects, like the Activating Communities Team which will offer people the chance to get into sport in a way that best suits them.
“The investment being made through the Community Sport Activation Fund is making a real difference at a very local level. I’m particularly pleased that more than half the funding is going into projects in deprived areas, helping more people develop a lifelong sporting habit.”