With just five shopping days left until Christmas, the frenzy to grab those last-minute festive bargains is well underway.
Consumers are set to be out in force this weekend as the final gift rush gathers pace.
But, as the year ends with mixed signals about the state of the economy, we asked shoppers in Lynn’s town centre on Tuesday afternoon if they were splashing out any more this year.
However, despite suggestions of an upturn, most consumers we spoke to in the town centre still seem to keeping a close eye on their spending.
Paul Whitby, of Lynn, said he was already prepared for the festive season and hadn’t broken the bank.
He said: “I set a budget and I stick to it. I do the same every Christmas.”
Ed Bennett, of Wiggenhall St Mary, said he felt things were starting to pick up, but agreed that planning ahead for the festive season was vital.
He said: “At the end of the day, it’s about organising your own money.”
But Charlotte Pledger, of Lynn, who said she had “almost finished” her shopping, felt that it could be difficult to make sure everyone was happy on the big day without the costs mounting up.
Shopping with her four-year-old son, Joseph, she said: “Once you get them all out you think ‘That one’s got more than that one’.
“At Christmas, you’re having to find money. It’s one thing I don’t think people cut back on.”
Angela McPhilemy, of Fakenham, said she didn’t feel she was spending any more than in previous years, but admitted she hadn’t quite got into the spirit of the season just yet.
Having only put her tree up on Tuesday, she said: “I’m not feeling very Christmassy.”
Helen Rodwell, of Fairstead, said she only had a couple of things left to buy.
When asked if she was spending more, she said: “Not really, no.”