Staff from Marks and Spencer in Lynn will be ridding Heacham North Beach of litter on April 26 as part of this year’s Big Beach Clear-up.
The Big Beach Clear-Up is hosted in parternship with the Marine Conservation Society.
Sacha Berendji, director of retail at M&S, is hoping that lots of customers will get involved:
He said: “This year our beaches, canals and marine life need us and our army of volunteers more than ever before.”
Employees are trying to encourage customers to join in on the litter picking with those that register in advance recieving a £5 off voucher for M&S.
Samantha Fanshawe, the store’s chief executive, said: “Rubbish washed up or left on beaches not only harms wildlife but spoils our enjoyment of the coast too, so the more people that take part the more litter we can remove from harm’s way.”
The M&S Big Beach Clean-up is part of the Forever Fish campaign which is funded by the profits from the 5p carrier bag charge in M&S foodhalls.
Since its introduction in 2008, the charge has reduced carrier bag use by 75 per cent and raised over £6 million for good causes.