A campaign to raise awareness of the threat posed by loan sharks has been launched in Lynn this week.
Several agencies, including West Norfolk Council, Norfolk’s Trading Standards unit and the Illegal Money Lending Team (IMLT) for England, signed a charter pledging a zero tolerance approach to the problem during a ceremony at the town hall on Monday.
And a series of other events, including a coffee morning at the North Lynn Methodist Church today, have been held to help get the message across.
The events included regular appearances from campaign mascot Sid the Shark, pictured here with supporters at the coffee morning.
Borough mayor Colin Manning said: “As a retired police officer, I am well aware of the problems experienced by those members of society who are either ineligible or feel unable to apply for a loan from an approved licensed source.
“Loan sharks operate outside the law and must never be used, and I am pleased that agencies around the area are committing to tackling the problem.”
Norfolk Trading Standards manager Sophie Leney added: “It’s really good news that the national Illegal Money Lending Team is turning its attention to King’s Lynn with this new campaign.
“The team has considerable success when it comes to investigating and disrupting the networks and unscrupulous activities of loan sharks across the country.