WEST NORFOLK: Christmas deaths prompt renewed road safety drive

NCC Road Safety poster
NCC Road Safety poster

A tragic Christmas on Norfolk’s roads, with crashes claiming nine lives last month, has prompted a renewed recruitment drive for highway safety volunteers.

Victims aged from seven to 87 died in six accidents around the county, with three deaths in West Norfolk alone.

Norfolk County Council’s road safety team is now urging more people to sign up to help deliver road safety training in their communities to prevent further tragedies.

The volunteer drive, part of the wider road safety campaign Keep Your Mind On The Road, was launched in November and has so far seen 57 people offer their services.

Alec Byrne, chairman of the Norfolk Casualty Reduction Partnership, said: “This has been one of the worst Christmases on Norfolk’s roads in living memory and we are stressing the need for further volunteers to pass on the road safety message.”

The scheme’s current advertising campaign uses existing road safety volunteers to promote the message, such as Brancaster mum Sophie de Winton, who delivers about 15 hours of cycle training each year around her village.

New volunteers can visit: www.norfolk.gov.uk/mindroad or call 0344 800 8020.