King’s Lynn Audi are supporting the next generation of employees in the motor vehicle trade in West Norfolk, with donations in excess of £10,000 presented to the College of West Anglia.
The globally recognised brand has been supporting CWA’s motor vehicle department for many years, donating parts for training aids and taking on apprentices in its Lynn showroom.
At present, there are three apprentices working at Hamburg Way, North Lynn; two of which are placed in the workshop and one, Jamie Perryman (19) who is a customer services advisor.
Simon Oakley, head of business at King’s Lynn Audi, expressed how impressed he is with all of the CWA apprentices, and made particular reference to Jamie’s work ethic. Jamie has only been with the company for six months, but Mr Oakley said: “It is clear he has a great career ahead of him. “We grow our own people – Audi gives them a real career and, in turn, grows loyalty. It is so difficult to find good technicians. I don’t think young people see how much of a career they can make for themselves in the motor trade, it is a huge industry and if you’re good at what you do, you can go far.”
Neil Addison, teaching support officer in motor vehicle at CWA, said: “King’s Lynn Audi have supplied our department with training aids and modern technology that we would not be able to offer to our students otherwise. To name but a few donations, we have had three gearboxes and an engine over the last few years.
“Our learners get really strong training with Audi, they offer great brand support.”
Four of King’s Lynn Audi’s technicians are ex-students of CWA, two of which are now master technicians – a notable achievement in the industry. Technicians interview the new apprentices to ensure that they will be a compatible addition to the workshop.
Mr Oakley said: “The key thing is a good attitude; if a young person has that then we can work with them. Our apprentices are learning off experienced guys who love working at Audi and we hope that by supporting the College of West Anglia, we can inspire the next generation of motor vehicle apprentices to do the same.”