A new branch of Smiths the Bakers is due to be officially opened by West Norfolk Mayor Carol Bower on Tuesday.
The shop at 1 High Street, an additional outlet for the firm of bakers which has a shop on London Road, will be run by Cheryl Rix, daughter of Paul Brandon, a director of the business along with Sue Cobb.
Cheryl’s mum, Teresa Brandon, will also be helping to man the shop which will open Monday to Saturday 8.30am-3pm.
Traditional bread, cakes, savouries and freshly-made sandwiches and rolls will be on sale along with homemade jams and chutney and locally produced honey.
It will also be offering a bespoke service for celebration cakes, such as for birthdays and weddings.
Business will continue as usual at the London Road premises.