The final programme for the inaugural Hanse Convention at the Hanse House has been drawn up with the addition of one-to-one sessions, a choice of workshops and a funding hub.
Ostap Paparega, economic and regeneration manager for West Norfolk Council said: “International trade and investment are vital for a country’s prosperity and a key generator of local economic growth.
Facilitating access to new markets and stimulating overseas trade opportunities for local companies is a top priority for this council.
“Being a member of the new Hanse gives us the opportunity to create powerful business links with companies in the Hanse Economic Area, which covers a market with a combined population of over 300 million and a combined GDP of over $10,000 billion.
“To help businesses tap into that market we have joined forces with UK Trade & Investment and Business HANSE Ltd to organise an event designed to promote export opportunities and facilitate business-to-business cooperation across the Hanse Economic Area.”
The event on Friday, May 15, starts at 9am, with the morning taken up by keynote speakers Dr Hermann Hauser CBE, UK Business Ambassador, and Simon Anholt, an independent policy advisor who helps national, regional and city governments worldwide develop strategies for economic, political and cultural engagement with other countries.
Dr Andreas Prothmann, Minister and Head of Economic Affairs, Embassy of the Federal Republic of Germany in London will speak about business opportunities in Germany for UK exporters.
In the afternoon, delegates can choose to attend workshops about business overseas and accessing the Hanse economic area and afterwards there will be a chance to talk to experts on grant funding. The Hanse Convention is free to attend but places must be booked by visiting www.eventbrite.co.uk and searching for Hanse Business Convention. Workshop places must be pre-booked. The closing date for bookings is Friday, May 1.