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Checking the pulse of business

Confidence counts in business, so how has the lifting of lockdown left your firm feeling? asks Complete Commercial Finance director Michael Moore.

As non-essential retail, pubs and restaurants, hairdressers and gyms reopened on April 12, it felt as if a new energy moved through the town with businesses celebrating their keenly awaited moment to trade again.

Although some restrictions remain in place, it finally feels as if life is returning to a comfortable familiarity, but how does that translate into business confidence?

Michael Moore of Complete Commercial Finance (46699661)
Michael Moore of Complete Commercial Finance (46699661)

The barometer of business seems to swing wildly at the moment. At the start of the year, the final delivery of the UK’s exit from the European Union created doom and gloom headlines, yet the threat of disrupted food and medicine supplies hasn’t materialised and we are working with local firms successfully growing their businesses overseas with the support of trade finance.

Undoubtedly the pandemic has shifted the landscape for many local businesses and last year’s accounts might not be anywhere near what was anticipated before Covid-19, but there are plenty of green shoots of optimism for the future.

The property and construction sectors are booming, the region’s leisure & tourism businesses are anticipating an unprecedented staycation summer, and recruitment is surging as unemployment fell for the second consecutive month in February.

It feels like a seismic moment in the journey we’ve all travelled over the past 12 months and with this in mind Complete Commercial Finance is launching a new survey to take the pulse of business confidence in our area.

While we will be inviting our own clients to complete the short survey, we are also opening this to the wider business community and asking Norfolk companies to share their views on the challenges they perceive and how commercial funding will play a role in shaping their future recovery and growth.

Our intention is to create this as an ongoing study of attitudes which can help to benchmark and measure how local businesses progress over time and identify the issues that matter to them. I do hope that you will take five minutes to participate – responses are submitted anonymously and your contribution will be invaluable in helping to create insight and give a voice to our area’s business community.

(CTA) To participate in Complete Commercial Finance’s Business Survey, visit https:/www.surveymonkey.co.uk/r/Z3HWJJ9

For more information, contact Michael Moore at Complete Commercial Finance on 01553 611619 or visit ccf.finance

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