Fundraisers dusted off their trainers to take part in the annual 5km Tapping House Hospice Santa Dash around The Walks on Saturday.
More than 110 costume-clad runners braved the gusty winds to take part in the dash in a variety of outfits as they kicked off the festive season in style.
Despite the strong winds, the dash got underway, as planned, at 11am.
Marketing manager Rebekah Mills, who stood at the finish line, praised the efforts of the fundraisers.
“Rebekah said: “It was very windy so the participants were really brave running into the wind.
“We roughly had the same numbers as previous years. Everyone really enjoyed it and we have received lots of positive feedback and comments from people who took part.
“It was our fifth event and there were many family, friends, friendship groups and work colleagues.”
She added: “It just makes it really nice people had gone to the effort to dress up for the occasion.
“A lot of people walk into town in their costumes, so there must have been lots of Santas in King’s Lynn.
“There were lots of children who wore full Christmas outfits.”
Mark Shea, commercial director at the Norfolk Hospice, said: “Every penny raised, including sponsorship and registration fees, goes directly to support the work of the Norfolk Hospice.
“Huge thanks to Lynn solicitors, Kenneth Bush, who have sponsored the event for the last two years. It’s fantastic we can rely on the support of the local community.”
Participants had the choice of entering either the 5km route or the 1.5km fun run around the historic park in the heart of the town.
The Walks is the only surviving 18th century town walk in Norfolk, and provided the perfect place to enjoy a jog or indeed a leisurely stroll.
Every adult who registered was given a free Santa suit, while each child received a free Santa hat. The full amount raised won’t be known until after Christmas.