Coney's designer menswear outfitters opens in King's Lynn's old Burton's building

A new designer menswear outlet opened on Lynn's High Street on Friday morning, much to the delight of shoppers.

Coney's, which has luxury clothing stores in Lincolnshire, has opened it's first outlet in Norfolk in the old Burton's building, which has been empty since last year.

Coneys plans to bring some suave to the high street with brands such as Cavani, Michael Kors and Tommy Hilfiger with a mix of formal and causal wear for men.

Errol Ellis, the store manager said: "Today is new beginnings and what a beautiful day for it. We are opening to the public at 9,30am.

"It has taken just three weeks to turn the unit around, we will make tweaks in the coming weeks to see what customers want , with an aim for womenswear on the second floor. in the future. We stock branded menswear such as Farrah and Hackett which are changing and moving with the times. "

Simon Smith was the first customer to enter the new store and said: "It's great, I'm looking for a suit."

The building, which has been empty since last year, was salt in the wound of Lynn's dwindling High Street after 2,450 staff nationwide were told that their jobs had been axed after clothes website Boohoo bought Dorothy Perkins, Wallis and Burton for £25.2 million.

Operations director Nick Snookes said: "We are very excited about coming to Lynn, we think the high street is great and the town is lovely. It will also create job opportunities for those in the town for what will be our sixth store."