One of the Lynn Luminere light shows is to turn purple this weekend as part of a new campaign to raise awareness of pancreatic cancer.
A purple light will be shone on the side of 1-3 Tuesday Market Place this Sunday, November 1, for the Purple Lights for Hope campaign run by Pancreatic Cancer UK.
More than 60 landmarks across the UK took part in the inaugural Purple Lights campaign last year.
And Elizabeth Nockolds, West Norfolk Council cabinet member for culture, heritage and health, said “I am pleased that King’s Lynn can be one of the many towns and cities taking part in this year’s campaign.
“I hope that seeing one of our landmarks turn purple will raise awareness of this disease in West Norfolk.”
November is Pancreatic Cancer Awareness Month and officials say the disease has one of the worst survival rates of the 21 most common cancers.
Only four per cent of people who develop the disease live longer than five years.
And, while death rates from other cancers are falling, those from pancreatic cancer are rising.
Alex Ford, chief executive of Pancreatic Cancer UK, thanked the council for its support, adding: “it really is crucial that we all find out more about it.”
For more information about the programme, visit www.pancreaticcancer.org.uk.