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They do like to be beside the seaside! Coastal businesses delight in busy Easter period

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As the sun shone and the crowds flocked in, business leaders on West Norfolk’s coast have been revelling in a bumper Easter.

Some traders in Hunstanton reported being “snowed under” with visitors during the long holiday weekend.

And there are high hopes that will herald the start of a big year for the area, as businesses hope to build on the staycation trend that developed during the pandemic.

Easter Sunday at Hunstanton 2022. (56118022)
Easter Sunday at Hunstanton 2022. (56118022)

After two years when the long spring weekend was heavily hit by Covid restrictions, it was much closer to business as usual as visitors from near and far took advantage of the fine weather.

Colleen Roper, who runs the Rainbow Park amusements, said: “It has been the best possible start for the summer season.

“It’s really important that we encourage people to come to the town and spend their time with us and have a great day and Hunstanton can certainly provide that.”

Meanwhile, a spokesman for Pier Family Entertainment said: “It was pretty extreme, all three floors were full, the bowling was busy and there were lots of tourists. We got snowed under.”

Rosie Bickell, assistant general manager of the White Horse pub at Brancaster Staithe, said: “We were really busy, one of the busiest weekends we’ve had.

“It was a great weekend. Friday to Monday especially, we weren’t anticipating it, it was really great.”

And Jemma Hall, marketing manager at Hunstanton's Princess Theatre, added: “The Princess Theatre opened its doors and welcomed many people for a busy Easter!

“We had a mixture of shows including family favourites like Goldilocks, and on Easter Sunday we had a theatre full of Queen fans, watching Supreme Queen.

“The Sunset Wine Bar also welcomed many customers, some local and some who had travelled down to this lovely sunny coastline.”

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