Videos aim to raise awareness of care and dedication at The Norfolk Hospice, Tapping House
A series of videos are being released this week to highlight the high level of care and services offered by The Norfolk Hospice, Tapping House.
The move is part of Hospice Care Week, which runs until Sunday.
The national awareness campaign is dedicated to celebrating hospices by shining a light on their hard work, sharing stories of what it takes to provide end of life care and raising funds to support them.
The Norfolk Hospice is a registered charity that provides free care, comfort and compassion to residents in North and West Norfolk nearing the end of their lives. It also provides support and bereavement services for their families and friends.
Based in Hillington, the hospice is posting daily videos to its social media pages and website exploring the subject of hospice care and "busting the myths surrounding it".
The colour theme for this year is yellow, so the hospice's charity shops will be decorating their windows in yellow. Staff at the hospice marked the start of the week by dressing in a variety of yellow items.
Chief executive Lyndsay Carter said: “Hospice Care Week is a great way for us to spread awareness in our local community and answer some common questions and misconceptions that people often have about end of life and palliative care.
“During a year like this and being on the frontline during a global pandemic, it is really nice for us to have a dedicated week which is all about celebrating the hard work that we do.
"At the same time, we hope that our videos will educate and raise awareness about what it takes to deliver hospice care.”
Nationally in the hospice care sector, there are over 40,000 staff, 125,000 volunteers and the services cost £1.4billion each year.
The Norfolk Hospice has 127 staff members and 339 volunteers. It costs over £2.5million each year to run its essential services, which are all provided free of charge.
The hospice's videos are available to watch through its social media pages, YouTube channel and via its website at www.norfolkhospice.org.uk.