Hunstanton beach earns Keep Britain Tidy Seaside Award for environmental quality

'Sunny Hunny' beach is brimming with pride after Keep Britain Tidy shelled out an award.

The environmental charity today announced the winners of the prestigious Blue Flag and Seaside Awards for summer 2022 and handed Hunstanton beach the latter accolade.

In total, 24 beaches across the East have been presented with an award recognising the quality of the beach, the way it is managed and the facilities it offers to visitors.

Keep Britain Tidy’s chief executive, Allison Ogden-Newton OBE said: “The success of these beaches in reaching the very high standards demanded is testament to all those who have worked so hard to protect and improve our blue spaces – from beach managers and volunteers to local residents and businesses.

"The huge commitment needed to maintain marvellous beaches worthy of these awards cannot be underestimated.

“People who visit a beach flying a Blue Flag or Seaside Award can be assured the beach will be clean, safe and meet the highest environmental standards, as well as international bathing water quality standards.”

The Blue Flag and Seaside Awards are aimed at improving the quality of England’s coastline and promoting the country’s best beaches.

Seaside Awards are presented to the best beaches in England and celebrate the quality and diversity of our coastline.

Among the criteria beaches are assessed against are:

• Safety and services, such as first aid, lifeguards where necessary;

• Environmental information including displaying details about local eco systems;

• Water quality – Blue Flag beaches must meet the ‘excellent’ water quality standard as set out in the EU bathing water directive and Seaside Award winners must meet the 'sufficient’ standard;

• Environmental management, including litter and waste.